Mickey Mellen

Chris LaFay and [[Mickey Mellen]] worked live in the internal events/CRM tool Chris is building for their Agency Lunch Club and Six Top dinners, scheduling and rebuilding calendar invites for lunches from August through December (Chattahoochee Food Works, Croc Street Market, McCrae's, Hobnob, Polyton Row, Brooklyn Cafe, Grindhouse Killer Burgers) and the Topgolf Social. They fixed a timezone bug, added capacity/assignee/LinkedIn/reservation fields, discussed public vs internal event titles, and planned a bring-a-friend invite email plus an automated post-event thank-you email with a guest list. They also agreed to do quarterly 6-month planning sessions and booked the next one for September 23rd or 24th.

Mickey Mellen walked Chris through the latest build of his relay scanner tool, which now tracks roughly 37,000 sites (11,500+ WordPress) for hacked/malicious code, missing security patches, and no-index issues, with tagging, outreach logging, and shareable client report links. They discussed lead generation angles including bulk business databases, restaurant groups with multiple sites, and partnering with IT companies and other agencies (Edge Agency, ID8) to white-label the scanning reports. Chris suggested UX improvements (copy-source and copy-malicious-code buttons, rethinking the risk score color scheme) and they briefly touched on the upcoming conference speaker card designs before Mickey had to jump to another call.

Chris ran Mickey Mellen through a live test of his new AI-assisted website-building workshop tool (build.classiccity.com), walking through the homepage wireframe flow, testimonials, CTAs and template setup while noting several bugs (unchecked boxes, lost content on view/edit toggling, repeated CTA text entry). They also planned logistics for an upcoming shoot/workshop day at [[Mickey Mellen]]'s space with [[GreenMellen]], covering shoot schedule, headcount, catering (leaning sandwiches/cheesesteaks), and evening social activities (leaning Mario Kart plus card games over Top Golf/bowling due to playoff-game conflict risk). Chris also followed up on speaker/topic card designs pending approval from Ali.

Mickey Mellen demoed a flashcard app he built in Lovable (a spaced-repetition tool for remembering community contacts) and Chris gave live UI feedback on button hierarchy, tagging, and table views for card editing. They also brainstormed expanding Content Day into a larger multi-booth event with agency owners running office-hours-style sessions, tentatively planned for August or November, and discussed conference logistics (venue options like the Chamber vs Punch Bowl, ~21 registrations so far). Chris also showed off a WordPress/Claude-built site template he made for an upcoming [[Publicom]] pitch and discussed a separate client (G&G Auto House-related, referenced via [[Gavin]] transcripts) who wants to migrate from WordPress to Astro but is stalled on a decision from ownership.

Mickey Mellen and Brooke Desmond brought Chris in to scope a website rebuild for Sherman Phelan (a law firm client of GreenMellen's), covering ~10-12 pages, form and blog migration, and individual service pages, with GreenMellen handling copywriting and staying involved on client calls while Chris runs the project. Chris estimated pricing around 13-15k given GreenMellen owns content, and will send an emailed scope of work (with and without pricing) plus comparable site examples before end of day. Timeline targets a mid-summer start, likely early June, working around Chris's travel in mid-to-late June; SEO migration isn't a major concern since organic traffic isn't a current priority for the client.

Meeting · Chris LaFay and Mickey Mellen worked live in the internal events/CRM tool Chris is building for their Agency Lunch Club and Six Top dinners, scheduling and rebuilding calendar invites for lunches from August through December (Chattah...

Meeting · They also planned logistics for an upcoming shoot/workshop day at Mickey Mellen's space with GreenMellen, covering shoot schedule, headcount, catering (leaning sandwiches/cheesesteaks), and evening social activities (leaning Mari...

Meeting · Chris pushed back on the plan to hire commission-only college sales reps without a playbook, citing his own experience, and suggested a part-time agency job plus more networking (introducing the idea of connecting with Mickey Mellen ...

Meeting · Kickoff call between Chris LaFay and the ASP Global team (Parker, Susie Portillo, Nick Burghardt, Bella Tuo) covering messaging, site architecture and design direction for the new Primo/ASP websites, referred to Chris by [[Mickey Mel...

Meeting · They agreed to keep the ASP and Primo sites as separate builds, deprioritized heavy SEO investment since the site doesn't directly drive conversions, confirmed Primo/ASP would keep hosting/maintenance with Mickey Mellen, and lean...