Meeting

Local Jungle - Current

Mar 2 · 5:00 AM

Gist

Chris joined a working session with Gavin and Tessa Rolfe, Local Jungle's other consultant, to align on fixing the onboarding-to-launch bottleneck. They mapped the process into two parallel tracks—Dan's client strategy/onboarding and Gavin's technical onboarding/marketing pre-work—that both feed into a single 'client folder' handoff, at which point the two-week clock to launch starts. Craig is wavering on WordPress due to a mysterious page speed drop (90s down to 74) but Gavin doesn't expect an actual platform migration. Gavin committed to rebuilding the technical onboarding checklist and mapping SOPs this week, with a hard-gate policy that development won't kick off until all required client info is collected, even if that delays a client for months.

Distilled from the transcript by claude-sonnet-5 · Jul 25

What came out of it

Decisions5

Onboarding will be split into two parallel parent tasks: technical onboarding/marketing pre-work (Gavin) and client strategy and onboarding (Dan), each with a single owner
The two-week launch clock starts only once the 'client folder' (all technical and content data) is fully complete and handed to development
Adopted a hard-gate policy: E2M development will not be kicked off until all required onboarding items are received, even if that delays a client by months
Technical onboarding checklist will be rebuilt and simplified so it can be sent to clients ahead of the welcome call
Marker QA tasks will be used on the website portion of QA going forward

Risks and blockers4

Site page speed scores dropped from 90+ to 74 across all sites with no clear cause identified, pushing Craig toward distrust of WordPress
Onboarding info collection is currently a coin-flip in completeness, often causing rushed builds and bugs at the end of projects
Craig is on the fence about moving marketing sites off WordPress, which could disrupt the templating plan if he pushes for a platform change
A recent client site was rushed because onboarding wasn't finished until mid-January despite a Feb 1 deadline, causing bugs

Open questions3

Will Craig ultimately decide to move Local Jungle's marketing sites off WordPress onto Astro or stay on WordPress?
Can the page speed regression be diagnosed and fixed, and would that change Craig's mind about WordPress?
Can onboarding/technical pre-work realistically be compressed to about a week as Gavin estimated?

Next steps6

ClientFinish building out the technical onboarding documentation/checklist and SOPs this week
ClientSit with Kim to map every SOP for the month, assign single ownership per task, and eliminate dual-owner tasks
ClientSend a simplified, non-technical version of the onboarding checklist to clients ahead of the welcome call, requiring prep before the call
ClientDan to record a Loom video for the sales-to-Gavin handoff to reduce meetings
MeChris and Gavin to reconvene next week to review the documentation and start discussing the dev process and templating
MeChris to dig into example code next week to give the dev team technical direction once documentation is ready

A record of what was agreed, not a task list — nothing here was scheduled.

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